UpFront: Oriented for Growth, Oriented to Serve

by Sarah Sorum, PharmD, CAE

"I recently read an article about orienting an organization for growth during this time of increasing competition, increasing economic challenge, and general hurry. Growth-oriented associations share the following characteristics:

• Obsess about providing seamless, user friendly experience to members
• Foster an engaged and member-centric staff
• Cultivate resilience and agility

When the speed and scale of disruptions (technology, politics, economics, and social norms) are unprecedented and pervasive, it is easy to spend your day putting out the fire in front of you. It is easy to make your email your to-do list. It is easy to get caught in a cycle of hurry. But this is a time that calls for more strategy and a methodical approach to our work. We need to rely heavily on data driven decision-making to create a clear plan of action and make choices. We need to embrace rapid change as transformative. Future-focused associations have a culture that supports experimentation and innovation, and staff and members need to have the bandwidth to think outside the box and pursue new opportunities aggressively. The PSW Board of Directors is embracing this year with a growth mindset, taking a breath, and being strategic and future focused. I’m pleased to share a working draft of our strategic plan pillars."
​

Keywords: Pharmacists, Wisconsin, Medication Therapy Management, Pharmacy Technicians, Leadership, Medication Review, Mentoring, Societies, Pharmaceutical, Community Health Services, Pharmacy, Patient Care Team, Workforce, Workplace, Patient Care, Delivery of Health Care, Technology, Students​

2024 January/February Table of Contents